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Compact and human readable

Many document formats are very bulky: In comparison, HTML is slim: Sizes of documents containing just the text  "Hello World!":

PostScript hello.ps 11,274 bytes
PDF hello.pdf 4,915 bytes
MS Word hello.doc 19,456 bytes
HTML hello.html 44 bytes

Compactness is good for:

(Don't worry about voluminous markup - specialized compression techniques are emerging.)

Furthermore, HTML documents can be written and modified with any raw-text editor.

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